Séraphine continues global expansion with Dubai store opening

Upmarket maternity clothing brand Séraphine has opened a store in Dubai as part of its global expansion scheme. The 225 sq m space sits alongside luxury European brands such as Rigby and Peller and Petit Bateau in the Dubai Festival Centre.

Seraphine_interior.jpg

The interior features a luxurious seating area in purple velvet, a VIP changing area and the brand's signature crystal chandelier.

Seraphine_chandelier.jpg

'I am delighted to be opening our beautiful new store in Dubai,' says Cecile Reinaud, founder of Séraphine. 'This is such an exciting part of the world for fashion right now, and I am thrilled that Séraphine will be a part of it.'

Séraphine has eight other boutiques, including stores in New York, Hong Kong, London and Leeds.

Latest issue

  • 1

Projects

  • 1

Latest windows:

  • 1

Features

  • SDS 2019: Education, Entertainment, Engagement +

    Read More
  • Store design concepts 2018 +

    Read More
  • Retail 2019: Trends & Predictions +

    Read More
  • 1

Out & About

  • Art Basel Miami 2018: Highlights +

    Read More
  • Out & About: London Design Festival 2018 +

    Read More
  • Out & About: Retail Design Expo 2018 +

    Read More
  • 1

Insight

  • Recruitment - Senior Project Manager +

    Read More
  • Retail Trends for the Next Year +

    Read More
  • The Use Of Branded Currency In Retail +

    Read More
  • 1

Karl McKeever

Read Karl's column every month in Retail Focus

karlmckeever-retailfocus2013.jpg

Read More ...

Exclusive Q&A

Nathan_Hicks.jpg

Nathan Hicks
Head of Visual
T.M.Lewin
Read More...

 

We use cookies to improve our website and your experience when using it. Cookies used for the essential operation of the site have already been set. To find out more about the cookies we use and how to delete them, see our privacy policy.

I accept cookies from this site.

EU Cookie Directive Module Information