Argos Home will open the doors to its first ever pop-up tomorrow (Friday 14 September 2018) at 63-69 New Oxford Street, London. The retailer will launch its new Autumn/Winter homeware collections in the pop-up space, which is 'designed for homes that are full of life'. This will be the first time customers are able to browse and experience the product before purchase.
Designed by Household Design, the pop-up will showcase new trends and style ideas alongside a line-up of interactive workshops, bringing people together through the creativity of making. Highlights from Argos Home’s new Autumn/Winter 2018 collections will be on display, including furniture, decorative accessories and tableware. Key design trends on show include Rural Retreat (an autumnal countryside feel), Urban Escape (inspired by Hygge living) and Everyday Luxury (a serene and delicate aesthetic approach).
'We place retail and digital innovation at the heart of our business to constantly challenge ourselves on how to deliver an excellent shopping experience for customers. We are therefore delighted this pop-up will bring our collections to life and showcase the new Argos Home designs in a way never seen before,' says John Tranter, Argos Home trading director.
Argos Home has arranged an array of expert-led workshops and events, to encourage friends and family to spend time together in an inspirational home environment, ranging from macramé wall hangings, pro-Instagram portraits to tales from the teepee, providing fun for all ages.
Visitors to the pop-up will be able to browse the collections in person, as well as online, and order directly through staff. All furniture purchases made at the pop up will qualify for free delivery with fast-track delivery for any homeware items.
Each workshop costs £5 including VAT, plus booking fees. At least £4 from every ticket purchase will go directly to Argos’ charity partner, Alzheimer’s Society.