Projects

Project: Mulberry, Regent Street

Design: Johnny Coca & Faye Toogood
Opening date: September 2018
Store size: 278 sq m

Looking to collectively redefine the shopping experience, Mulberry creative director, Johnny Coca and interior designer Faye Toogood have developed a fresh, contemporary interior for the leather goods brand that reads more like a welcoming home than a traditional retail environment. The new retail concept was unveiled earlier this month (September 2018) at the new Regent Street store ahead of a global rollout.

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Project: Eytys

Design: In-house
Opening date: September 2018
Store size: 93 sq m

Stockholm-based Eytys - pronounced 'Eighties' and spelled with Ys in reference to Generation Y - opened its first London store in September, with a design influenced by Swedish 1960s brutalism. The 93 sq m space on Brewer Street in Soho was designed in-house and offers the brand's full collection of unisex footwear, jeans and ready-to-wear.

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Project Focus: L'Occitane, Fifth Avenue

Design: In-house
Opening date: August 2018
Store size: 174 sq m

The new L'Occitane store at 555 Fifth Avenue in New York is the latest in a wave of new flagships and concept stores to launch around the world, as the natural cosmetics brand strives to take customer experience to the next level. Designed by L'Occitane's international artistic director, Daniel Contorni, and VP concept design, construction and merchandising, Paul Blackburn, the 174 sq m store will be an evolutive space continuously changing to highlight seasonal campaigns.

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Project: American Eagle, Boston

Design: Checkland Kindleysides
Opening date: July 2018
Store size: 490 sq m

US fashion retailer American Eagle has opened a new store in Northshore Mall, Boston that encourages suburban youth to embrace their creativity and individual style. The company worked with Checkland Kindleysides to adapt the store concept to the progressive design of the AE Studio concept store (launched in Union Square NYC in November 2017) to work for a mall environment that is a call to action to 'be you'.

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Latest issue

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Projects

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Features:

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  • CES 2019: 5 Key Takeaways +

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  • Health & Beauty 2019: Educate, Play, Share +

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Latest windows:

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Out & About

  • Art Basel Miami 2018: Highlights +

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  • Out & About: London Design Festival 2018 +

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  • Out & About: Retail Design Expo 2018 +

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Karl McKeever

Read Karl's column every month in Retail Focus

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Exclusive Q&A

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Stephen Briars,
Creative Director,
The Conran Shop
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