Diesel is urging people to 'make love not walls' in its SS17 campaign. The brand worked with creative studio, Tenn to produce bespoke graffiti-style vibrant facades for the male and female stores on London's Carnaby Street.
Luxury footwear brand Christian Louboutin launched its spring 2017 collection across the globe with a space age window scheme.
In February, miniature favelas sprung up in the windows of Havaianas White City and Carnaby Street to launch the new Retratos range of flip flops designed in collaboration with Brazilian artist Ricardo Negro.
The Coach Fashion Week windows in London, Paris and Japan depict an aspirational dramatic and immersive design, inspired by the Spring 17 Coach runway show.
Ted Baker has unveiled a series of interactive windows to promote its 'Keeping Up With The Bakers' campaign. The displays are active across select stores throughout the UK and Europe and will encourage passers by to literally immerse themselves into the seemingly utopian world of The Baker family.
Bookmaker William Hill wanted to do something a little bit different this year for its Cheltenham Festival window campaign. The retail marketing team wanted to create standout for its shops amongst the sea of product and price, and in conjunction with Savvy has created a series of moving windows to attract attention.
French perfume, cosmetics and skincare house Guerlain has launched its newest fragrance, Mon Guerlain, with a floral masterpiece in the windows of Selfridges. The fresh oriental fragrance enhances exceptional raw materials, including Carla Lavender from Provence and Sambac Jasmine from India, which were translated into the scheme, contrasting the strong taut lines of the lit plinths and golden back walls.
The White Shirt window scheme brings to life Karen Millen’s new capsule collection of re-imagined white shirts featuring ruffles, volume, pleats and pussy-bows. Designed in collaboration with Seen Displays, the scheme uses a mix of textures and materials to complement the collection, including corrugated plastic, concrete breeze-blocks, paper and fabric.
John Smedley has teamed up with poet, model, actor and film-maker Greta Bellamacina for its SS17 collection. Drawing inspiration from her poem, Silent Riot: The Journey of Sea Island Cotton, written for John Smedley, One Big Company added a nod to the nautical in the SS17 window displays.
These Coach windows celebrate the great American West – a land of spirit, grandeur and beauty, where delicate wild cactus flowers bloom.
Tory Burch has unveiled windows that reflect the 'relaxed but refined' message of the brand's Resort 2017 collection. The windows deliver a stimulating narrative which embodies the boundless escapism and wanderlust of holidaying in Jamaica.