Harrods - Art Partners

Luxury department store Harrods has transformed its Brompton Road windows into a space evocative of the most cutting-edge contemporary art gallery.


Each of the windows showcases a modern collectible, created by a hero brand, in collaboration with a contemporary designer, artist or innovative organisation.


The windows feature polished concrete floors, floating white gloss walls, wired-off areas, and faux security cameras, trained on the 'masterpieces' they are displaying.


'The Art Partners initiative is about bringing together hero Harrods brands and unexpected contemporary artists, designers and organisations, to create a curated collection of unique, modern-collectables,' says Annalise Fard, director of home at Harrods. 'The beauty of Harrods Home lies in our breadth of offer, from heritage lifestyle brands such as Wedgwood, Savoir Beds and Globe-Trotter to the best of contemporary design and innovation. Art Partners has given us the opportunity to showcase these two facets coming together.'


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