Harrods - Beats by Dre

Harrods has collaborated with Beats by Dre on a new window concept to showcase the brand's new Studio 3 headphones. Part of its ‘Above the Noise’ campaign, the window and in-store elements are dominated by intricate 3D neon cityscapes that have been produced by Rosie Lee.

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These displays are set to play a key role in Beats by Dre’s seasonal marketing activity, especially given the store’s iconic status in Christmas retailing.

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