Victorinox has transformed its windows into a world full of colour for its latest travel campaign.
The display features the Classic limited edition 2018 Swiss Army Knives with designs inspired by travel and entitled 'places of the world'. An oversized Swiss Army Knife in the centre draws focus to the limited edition designs, which are arranged each side of it.
The scheme was conceived, designed and produced in collaboration with DFROST Retail Identity and rolled out across Europe.
Photography: Simon Wagner