Harvey Nichols - British Pastimes

The current window scheme at Harvey Nichols is based on quintessentially British pastimes, featuring this season's fashion and accessories in humorous settings to highlight the retailer's tongue-in-cheek approach.


'In one window, we pay homage to the great British invention, the sandwich, with an oversized "manwich" made from a mixture of fabrics, featuring red-checked tomatoes and green velvet lettuce, plus mannequins around the manwich have teddy bear features for a picnic theme,' says a spokesperson for Harvey Nichols.


In another window, mannequins are dressed in AW fashions, forming an orderly queue that extends up the side wall.

The next window is dedicated to our love of gardening, in particular it celebrates the humble garden shed with aftershave, accessory and food items displayed among the garden tools.


Further along the store front, half a car is attached to the wall, complete with fluffy dice and pine air freshener. Standing alongside this is a mannequin transformed into a life-sized action man figure.


The final two windows play with tabloid headlines seen in the likes of Daily Mail. Alongside these are logo print fashions of the season.  

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Exclusive Q&A


Nathan Hicks
Head of Visual


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