Tiffany & Co - Christmas made by Tiffany

Tiffany & Co's 2018 holiday windows at the Fifth Avenue flagship store in New York City feature a series of playful scenarios that pay homage to Gene Moore's imaginative displays from the 1960s, with an unexpected twist.

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At the heart of this year's theme, 'The Holidays Made by Tiffany', is Tiffany's holiday hero, a chrome articulated drawing figure first seen in Moore's 1960s windows.

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In one scene, the holiday hero puts the finishing touches on a robot made of Tiffany Blue Boxes. In another, a handmade Tiffany Blue stereo player fills the space and a white porcelain mouse, in contrasting scale, appears to be listening to a holiday mixtape on tiny headphones.

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The displays capture the magic of the season with wit, humour and a touch of glamour.

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'This year’s windows offer a glimpse behind the scenes of a fantastical Tiffany holiday in the making,' says Richard Moore, divisional vice president, global store design and creative visual merchandising, Tiffany & Co. 'With such exceptional craftsmanship and attention to detail, the creation of one of our magical holiday windows takes more than a year, from concept to execution.'

Tiffany & Co will unveil the Christmas windows in Covent Garden, London on Thursday 29 November 2018.

Photography: Ricky Zehavi

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