House of Fraser is celebrating Pride London, which takes place in the capital this Saturday 7 July. The department store's Pride campaign begins in London’s Oxford Street and then goes on tour to Glasgow, Leeds and Manchester. The retailer's initial concept featured step and repeat graphics of couples in the six rainbow pride colours. The brief for creative VM agency Bright Leaf was to develop House of Fraser's in-house concept and create VM elements which could easily be transported to the four different locations and used multiple times – both internally and externally.
Ahead of London Pride on Saturday 7 July, Clarks Shoes has produced a window installation with the iconic rainbow as inspiration.
The Loubi-in-progress window offers a larger-than-life peek into Christian Louboutin’s creative process; all the things you might find strewn around the artist while he’s creating.
Adidas Originals has collaborated with Palace Skateboards on a limited edition, 70's inspired tennis collection.
Macy's in New York is honouring National Pride Month with a series of events, including participation in Pride parades nationwide, special in-store events, a series of window schemes, exclusive merchandise and more. Pride + Joy, the company’s annual LGBTQ campaign, continues to highlight Macy’s long-standing commitment to diversity, equality, inclusion and respect for all.
Macy's in New York has unveiled a window display in celebration of the Jurassic Park and Gen Art partnership. As the granddaughter of the legendary filmmaker Roald Dahl, the Jurassic Park Collection’s creative director, Phoebe Dahl has worked alongside GEN ART to produce the Jurassic Park 25th Anniversary Collection, showcased in the windows.
Clarks Shoes has unveiled its AW18 pre-collection Trigenic windows on London's Regent Street.
The Chloe window display at Liberty London is inspired by the scalloped edges of the brand's Rosie style sunglasses.
French luxury fashion brand Moynat was inspired by Louis Blériot’s pioneering journey to become the first pilot to fly over the English channel. The retailer has released a new range of accessories, which included the Blériot XI plane used to complete the journey, as well as classic cars of the era.
A colourful celebration has arrived at Selfridges to mark the launch of the collaboration between artist Matt Moore and French cognac specialist Remy Martin. True to his signature style, Moore developed a fresh graphical language directly inspired by the Cognac environment, taking cues from the trees, leaves and grapes that can be found within the Remy Martin Vineyard.
Hublot, the official timekeeper of the FIFA World Cup Russia, is celebrating its champion's advice campaign at Harrods through the announcement of a new friend of the brand, the football player, David Luiz. A series of windows were unveiled in celebration.