Charles Vane has launched its new retail concept in London, with the opening of its flagship “shop-in-shop” store. Located at 3 Slingsby Place, in the heart of Covent Garden, the store will feature the brand’s entire affordable, luxury, tailor-fit, Italian menswear collection.
To round out a gentleman’s garment and grooming needs, visitors to the retail outlet will also be able to preview a select, handpicked assortment of items from Charles Vane global brand partners, such as Pariah Underwear, WAZ!MU, Sundek, Smartwool, Dango, and Müehle.
In addition to these amazing new fashion arrivals, men’s grooming station, Hollywood By Thy Mane has chosen the Charles Vane flagship store as their newest location, opening a full-service grooming station, offering haircuts and other barbering services, within the store.
“The space is designed for the modern customer, each product is showcased in a styled form, highlighting it’s quality and premium aesthetic whilst creating a model for the future of luxury,” said Matthew Langley, Charles Vane GM. “With the aim to create a multi-brand environment all housed within a single shop-able space, creating a series of shop-in-shop spaces allows customers to seamlessly move between brands and product whilst be immersed into the Charles Vane Experience. Showcasing clean lines, subtle details, and considered finishes create an experience that allows customers to experience the concept as well as learn about each brands heritage for the first time. With a minimal colour palette each individual break out space allows the product to add layers through colour and texture.”
At Charles Vane, upwards of 10% of the proceeds are donated to local causes that make a positive impact on the world.