Wednesday, July 24, 2019

may, 2020

19mayAll Day21FeaturedRetail & Brand Experience World Congress RBEWC

Event Details

The retail industry discusses what’s driving change

Omnichannel
Most consumers are channel agnostic. Their research and shopping journeys are fluid and multimodal, with customers moving between online and offline retailers to make purchases.

Real Estate
The real estate industry is experiencing a rapid transformation. Tenant dynamics, shifts in customer demographic and digitalization have been, and continue to be, major disruptors for the sector.

Retail Tech
Both brick-and-mortar and online retailers take advantage of enabling technology and automation. The Internet of Things (IoT), Augmented & Virtual Reality (AR/VR) and Artificial Intelligence (AI) are just a few of the tools improving the shopping experience.

Customer Experience
We believe in putting customers at the center of retail. Whether it’s reinventing loyalty programs or personalizing the buyer experience, retailers need to make use of experience and data to develop strategies that better serve customers.

Supply Chain
Customer convenience, response time and supply and demand flexibility will set a retailer apart from competitors. Businesses need to transform traditional supply chains using tools new technology offers.

New Retail Models & Trends
Retail is in transition. Sustainability, the circular economy, collaborative models and new marketing tools are all rapidly transforming the sector, providing new opportunities for retailers, but also challenges.  #RBEWC

Time

may 19 (Tuesday) - 21 (Thursday)

Location

Fira de Barcelona

Avinguda de la Reina Maria Cristina, s/n, 08004 Barcelona, Spain

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